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4 Facebook Insights that will change your life [How To]

Ok, so the title of this blog post might be somewhat on the dramatic side, but it is true that the key to any successful modern marketing campaign is analytics. The same can be said for any campaign...

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Strategic Marketing & Memes : It’s Meme Friday!

Now that we’ve answered the question: “What is a meme?” , the different styles of memes which are popular and available for use – it’s time to get strategic about our online marketing and how memes can...

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Instagram for Business

While Instagram has captured the social hearts of millions of mobile users around the world, many are quickly realizing that this application holds a great amount of opportunity for brands. It’s due...

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CASL – 4 things you probably didn’t know about the new law

Looking for more CASL? Q&A + Resources: The Honeypot CASL Resource Centre Start Here: What is CASL? The Basics of Bill C-28 You are Here: 4 Things You Probably Didn’t Know About CASL July 1, 2014...

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What is CASL? The Basics of Bill C-28

Looking for more CASL? Q&A + Resources: The Honeypot CASL Resource Centre Deep Dive: 4 Things You Probably Didn’t Know About CASL Welcome to the beginning of a month long CASL-a-palooza here at...

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Essential Skills Every Marketer Needs in 2015 (with Resources)

Before we dig into the article, I’m throwing up a blogging challenge and I’d invite you to do the same! Here it is: My 2015 personal commitment to write 2 quality blogs posts (minimum 500 words, topics...

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The 5 Most Common Hashtag Mistakes and How To Avoid Them

Update: With the passing of Margaret Thatcher, one organization caused “#nowthatcherisdead” to trend on Twitter. The problem? The Twitterverse read it as “Now that Cher is dead” instead of  “Now...

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New Normal Marketing: Cutting Through the Noise Using Social Storytelling

With stage one of re-opening officially underway here in Ontario, many businesses are scrambling to get their doors open and to reach out to their audience to let them know. This week we’re taking a...

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Five Foundations of a Successful Digital Marketing Plan

This week we’ll be looking at the foundations of a successful digital marketing plan, and five fundamental Digital Marketing programs you need to be successful and grow your business online: Customer...

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Social Media Customer Service Strategy: 12 Reasons You Need One in 2020

Not long ago, customers called a business, submitted a ticket,  or went to the brick-and-mortar location when they had issues or questions, and the idea of social media customer service didn’t even...

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